The Origin Story
Peter Finch is an English PGA professional and coach who has grown into one of the most recognizable names in golf content.
A Coach First
Raised in Preston, Finch studied professional golf at Birmingham City University while taking his first coaching job at the Shropshire Golf Academy, and later taught at Lilleshall Hall and Trafford Golf Centre before setting up his own academy at Lytham.
Filming for Students
Like many coaching channels, Finch's started as a way to introduce himself to new students. His instruction videos grew into course vlogs, challenges, and matches with tour pros and fellow creators, and in 2020 he founded Finch Golf Media.